Objective

Optimize our ad creatives for more engagement

OKR Examples > Conversion Rate Optimization (CRO) > Social ads click-through rates

Key Results

  1. Increase the avg. click-through rate on social ads by 50%
  2. Maintain ROAS of 3x across social ads throughout cycle

How to achieve this OKR

Most people who try OKRs fail. But there's hope. You'll need 3 key things to have a much better shot at achieving this and your other OKRs. Fill in your email and we'll take you through each of them, step by step.

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